AdBid author

Rachel Kim

Media Planning Director

Articles by Rachel Kim

guides

YouTube Ads Strategy 2026: Video That Converts

Create high-converting YouTube ad campaigns with proven strategies for hooks, targeting, and full-funnel video advertising. Includes format guide and...

guides

Ad Frequency Capping Guide 2026

Master ad frequency capping in 2026. Learn optimal exposure limits, cross-platform coordination, and how to balance reach with saturation for maximum ROI.